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Abstract
including a five forces analysis, to identify the relevant trends that pose opportunities or threats to your business. These will serve as inputs for a final strengths, weaknesses, opportunities, and threats (SWOT) analysis that will be due in . There are many elements that can go into an environmental scan, and your analysis will depend on the nature

In order to develop effective strategies, it is critical to understand the marketplace environment. In ts assignment, you will explore the relationsp between marketplace positioning based on environmental factors. Throughout ts course, you will work on a strategy audit for a selected organization. In , you selected an organization for your course project activities and completed a market position analysis for your organization. In ts module, you will conduct a comprehensive external environmental scan of your business unit, including a five forces analysis, to identify the relevant trends that pose opportunities or threats to your business. These will serve as inputs for a final strengths, weaknesses, opportunities, and threats (SWOT) analysis that will be due in . There are many elements that can go into an environmental scan, and your analysis will depend on the nature of your business unit, product portfolio, target market, and other factors related to the scope of your business. Your environmental scan should include some or all of the following elements: Although your analysis will be tailored to your specific business, be sure to cover the following: Write a 3-page report in Word format. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M2_A2.doc. By , deliver your assignment to the .

Sample references
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  • (‘Coomarasamy, A, & Khan, KS. 2004. What is the evidence that postgraduate teaching in evidence based medicine changes anything? A systematic review. Br.Med.J. 329(7473), 1017-22’,)
  • (‘Keith, D. W. 2000. Geoengineering the climate: History and prospect. Annual Review of Energy and the Environment 25:245-284.’,)
  • (‘Arvai, J., G Bridge, N. Dolsak, R. Franzese, T. Koontz, A. Luginbuhl, P. Robbins, K. Richards, K. Smith Korfmacher, B. Sohngen, J. Tansey, and A. Tho … (4 characters truncated) … n. 2006. Adaptive management of the global climate problem: Bridging the gap between climate research and climate policy. Climatic Change 78:217-225.’,)

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