Paper Writing Services include . Remember, direct advertisings would be traditional advertisements in print, radio, or television. Some examples of indirect methods that Bernays used

Abstract
three steps: (1) Pick a product from the list below. · Bubble gum cigarettes · Pogo sticks · Chewing tobacco · Chain wallets · Cld leashes · Phone booths · Typewriters · Abacus (2) Construct a PR marketing campaign that uses Edward Bernays’ 4 main drives— your advertisement idea to us. (3) Explain why you chose to market

Edward Bernays’ Four Main Drives for Advertising Your task is to select of the products and construct a PR campaign. Be sure to cover these three steps: (1) Pick a product from the list below. · Bubble gum cigarettes · Pogo sticks · Chewing tobacco · Chain wallets · Cld leashes · Phone booths · Typewriters · Abacus (2) Construct a PR marketing campaign that uses Edward Bernays’ 4 main drives— your advertisement idea to us. (3) Explain why you chose to market the product in ts way—why is your campaign effective? How does it control the public’s irrational desires? Remember that Bernays marketed products based on four basic human drives: Our client expects you to relate the product to of these drives in your PR marketing campaign. Your campaign may also include . Remember, direct advertisings would be traditional advertisements in print, radio, or television. Some examples of indirect methods that Bernays used were publicity stunts, media events, and trd party studies/polls (supporting the product) that he released to the media. You may choose as many methods as necessary. But for wchever methods you choose, you must explain the for marketing the product in ts way. : 2 pages minimum, double spaced, times new roman, 1 inch margins.

Sample references
  • (‘Bates, DW, Kuperman, GJ, Wang, S, Gandhi, T, Kittler, A ,Volk, L, Spurr, C, Khorasani, R, Tanasijevic, M & Middleton, B. 2003. Ten commandments for effective clinical decision support: making the practice of evidence-based medicine a reality. J. Am. Med. Informatics Assoc. 10: 523-30 ‘,)
  • (‘Bingen, J., and L. Busch, eds. 2006. Agricultural Standards: The Shape of the Global Food and Fiber System. Dordrecht, Netherlands: Springer.’,)
  • (‘Hiltermann, T. J. N., J. Stolk, S. C. Van Der Zee, B. Brunekreef, C. R. De Bruijne, P. H. Fischer, C. B. Ameling, P. J. Sterk, P. S. Hiemstra, and L. Van Bree. 1998. Asthma severity and susceptibility to air pollution. European Respiratory Journal 11(3):686-693.’,)
  • (‘Bayley, P. B. 1981. Fish yield from the Amazon in Brazil—comparison with African river yields and management possibilities. Transactions of the American Fisheries Society 110(3):351-359.’,)

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